pop-up store is now open!

Have you been to our new pop-up store yet? We've been open for a few weeks now and we're loving experiencing a whole new part of Milwaukee!

Here is a little peek into our pop-up store:



Isn't it great?

The store is downtown Milwaukee on Mason and Milwaukee Streets! Be sure to stop by to check it out... and as always, our main store in Milwaukee's Historic Third Ward is still around! Not to mention our wonderful webstore. Now you have three ways to shop Broadway Paper!

christmas in the ward & santa

Tonight is the night! I've been waiting all year for this event!

Be part of an old fashioned Christmas tree lighting in the heart of Milwaukee's Historic Third Ward beginning at 5pm. Santa is already on his way to the neighborhood and he is bringing live reindeer and pretty fireworks too! There will also be horse carriage rides and a cookie sale. The whole Christmas In The Ward line-up can be found here.


And... Santa will be stopping by Broadway Paper tonight too! If you donate $25 to United Way, you will receive a complimentary photograph from Front Room Photography.


The 22nd Annual Christmas In The Ward and photos for The United Way are not to be missed!

pop-up store!

In case you haven't heard, we are opening a Holiday Pop-Up Store! I had been holding off officially announcing this news on the blog since we had encountered more than a few delays in the opening of the store. We've been working very hard to get the pop-up store all set and I am anticipating it to open later this week!

Broadway Paper was first contacted in August about this idea. Downtown Milwaukee was looking to revitalize downtown street front retail, so they offered select Milwaukee retailers huge incentives to open up a pop-up store downtown. Pop-up stores are are really popular and especially during the holidays, you'll see lots of these stores pop up mostly in major cities. More information about the pop-up concept can be found here and a write-up in Milwaukee's Journal Sentinel about the new pop-up stores in downtown Milwaukee can be found here.

photo courtesy of jacki mroczkowski

Broadway Paper took Downtown Milwaukee up on their great offer and here we are three months later, days away from opening Broadway Paper Pop-Up! The store will be located in the 134 year old Colby Abbott Building at Mason and Milwaukee Streets in the heart of restaurant row and right around the corner from all the nice fancy hotels downtown. It's a great spot!


We hope to see you at Broadway Paper Pop-Up later this week!

holiday open house : saturday

Please join us Saturday, November 13 from 10am until 5pm for our Holiday Open House! You don't want to miss our holiday sale, giveaways, live music, and holiday festivities!


The more you spend on holiday product on Saturday, the more you save!

Spend up to $25 in holiday product and receive 10% off
Spend $25 - $50 in holiday product you will receive 15% off
Spend over $50 in holiday product and receive 20% off your entire holiday purchase.

Just as last year, you will have multiple chances at our giveaways. And you can be sure we'll be giving away lots of goodies!

Another really exciting part of our Holiday Open House is that we will have our friends at Front Room Photography here in the store doing mini portrait sessions!

The sitting fee is complimentary (Our gift to you) and will be held in 15 minute increments. You’ll be able to purchase the hi-res images and have Broadway Paper make holiday cards right in the store while you wait. Or you'll be able to purchase prints from Front Room's website.

To top it off, you can earn a free mini-collage ($110 value) from Front Room Photography when you spend $100 at Broadway Paper at our Holiday Open House on November 13th.

Be sure to register ahead of time to reserve a photographer. You can register online for the portrait sessions here.

Be sure to put our Holiday Open House on your calendar for Saturday, the 13th, and take advantage of our holiday sale, win some goodies, and have your kid's picture taken. See you then!

midwest living

You should pick up December's issue of Midwest Living magazine and flip immediately to page 71 because we're mentioned in the article! And we're so thrilled!



The article talks about Milwaukee's Historic Third Ward as a holiday shopping destination. Broadway Paper is included in this article and it even says that we insipre gift-givers to consider pretty packaging. You got that right!

Not only are we mentioned, there are two photos of the store in the article too. There is even a close up of our Snow & Graham wrapping paper! We're super honored to be mentioned and for photos to be included in the article. You can shop our extensive and beautiful wrap section here. And all of our holiday wrap will be debuting on our webstore very soon!

holiday in-store printing promo

We're happy to announce that we are offering 10% off your in-store printing holiday order. Now is the time to get those holiday cards printed or your holiday party invitations.

We have tons of really beautiful designs to choose from, so stop in today to check out our selection! Oh and we have really beautiful textured paper too!
The offer runs until October 30th!

holiday promotions!

I can hardly believe it myself, but yes, it is soon to be that time of year again. In celebration of the upcoming holiday season, we will be offering multiple promotions on holiday cards and invites. Find all the juicy details below!
Smudge Ink is offering 10% off holiday orders through October 15


Tag & Co. is offering 10% off all holiday orders through October 31


Designer's Fine Press is offering 10% off holiday card orders received by October 15th and approved by October 30


Crane & Co. is offering 10% off all holiday cards and invitations through October 31


Wiley Valentine is offering 15% off all holiday orders through October 15

Give us a call or stop in before these deadlines are up to take advantage of these exciting promotions! Wouldn't you just love to have your holiday cards all taken care of already?!? Now is your chance!

crane & co. promotion

We are so pleased to announce a new promotion that we have to offer in conjunction with Crane & Co.. From now until November 1, 2010 for every $100 of personalized product purchased, you will receive a gift certificate for $10.00 off of your next purchase of Crane personalized or boxed product.

If you're getting married, throwing a party, or in the market for some personalized stationery... be sure to come in to take advantage of this exceptional offer. All Crane & Co., Kate Spade, Martha Stewart albums are eligible.




Stock up on Crane & Co. invitations + personalized stationery... and then you'll be able to stock up on amazing goodies like these for free!

snow & graham calenders

Our 2011 Show & Graham calendars have arrived! In addition to their wall, desk, and mini desk calendar, we're happy to announce that they have two new formats!

The accordion and the write-on! The accordion folds down to just 3.5 x 2.5 inches, but when open is 30 inches long! The calendar allows you to see all of 2011 in one view and the 12 unique designs too. The new write-on calendar is not only beautiful, but very functional too. The calendar has a handy grid style monthly calendar and measures 12 x 18 inches.



And of course, we also have the beloved Snow & Graham wall calendar...



You can shop your Snow & Graham heart out right here.

sidewalk sale

Tomorrow is the annual Historic Third Ward Sidewalk Sale. This event is not to be missed! We will have a ton of imprintables, boxed stationery, gift bags, gift wrap, gift items, ribbon, and more out on our sidewalk. All 50% off!


And we won't be the only one in the neighborhood... many other retailers will also be participating in this! You can read all about the event here. Come join us tomorrow, August 14th from 10am until 5pm for lots of good deals for our sidewalk sale!

upcoming events

We have two very exciting events coming up at Broadway Paper! This Friday evening and Saturday we will be participating in Gallery Night. And the Neighborhood Social is right around the corner next Tuesday!

Gallery Night is the premier art event in Milwaukee and the whole Historic Third Ward neighborhood turns into a neighborhood of art and passion! Broadway Paper will be hosting two wonderful and amazing artists for Gallery Night.


Mary Sievert and Chelsea Atwell will be displaying their exhibit Flowers Personified. Both ladies are local and very familiar with the neighborhood since they are recent graduates from MIAD.

Mary was an illustration major pursuing freelance work and children's book illustration. She currently lives in Minneapolis, Minnesota. Chelsea was a communication design major pursuing art direction and typography. Enjoys working with paper and found objects. She currently lives in Milwaukee.

We couldn't be more excited to host these two fabulous young + talented artists!

Next Tuesday is the next Neighborhood Social! You might remember the previous Social as the Merchant Social... we've recently changed the name, but everything else will be the same! This upcoming Social will be held at Water Buffalo. Fingers crossed for warm weather! You can read all about the Neighborhood Social here.


So remember, if you live, work, or just simply love the Third Ward... then this is a must-attend event for you! Come for giveaways, tasty food, and great people to chat with!

We hope to see you at Gallery Night this weekend and the Neighborhood Social next Tuesday!

the FOUND

One of my all time favorite card companies just debuted a new line and I'm so excited to share it with you! the FOUND recently debuted their new Matchbox line. This is their fourth line in addition to their Busted, Americana, and Newsprint lines. the FOUND is based out of Chicago and is inspired by a collection of found ephemera... they re-discover items and re-invent and re-purpose them. And they do a great job at it!


My personal matchbox favorite is their Yee Haw Horse. The inside greeting reads, "Hey lucky, It's your birthday." Pretty great, I'd say!


Their re-discovered, re-invented, and re-purposed inspired products can be found here (no pun intended!).

wood paper

Have you ever heard of a thing called wood paper? We have! Our wood paper is made five hours from Milwaukee, in a little town called Spooner, Wisconsin.

Not only is this paper great since it is wood paper but, the company that manufactures the paper has some really great beliefs and practices. To begin with, chemicals are not used in manufacturing the wood paper; only water is used to make the paper and there is no wood waste from their process.

Also, the logs used for the paper have not been cut down intentionally for this process. In fact, when a tree is harvested it is divided up and distributed to several different wood manufacturing businesses such as plank lumber, furniture, cabinetry and of course paper, which leaves about 10% of the tree for veneer manufacturing.

Even though the company only uses 10% of the tree, they plant a tree for each log we use to create the wood paper. So when you buy our wood paper, you also plant a tree and help sustain and improve our national forest. How great is that?


The wood paper can be embossed, converted into packaging, die cut, laser cut, silk screened, and even printed through your desktop printer. It's really easy to work with and turns out fabulous through your very own printer!


We carry four different kinds of wood paper. We have a thin and thick cherry as well as a thin and thick birch in stock. We carry sheets of 8.5 x 11 and also larger sheets of 24 x 30, though any size sheets are able to be ordered.


Go green and think about using wood paper for your next big event... You can peek at our selection of wood papers here.

card making workshop

We recently collaborated with Discovery World in a card making workshop. Discovery World held the greeting card workshop after hours in their print and publishing lab. And Broadway Paper was there as the official card making experts!






We had lots of fun and made lots of really unique and beautiful cards. From screen printing, to letterpress, to die cutting... we did it all! Discovery World has many more adult art classes including screen printing coming up in July. We had so much fun at Discovery World, we're planning a few more workshops including one dedicated just to letterpress! More information to come!

greenwich letterpress

Greenwich Letterpress is a new company for us that I picked up this year at The National Stationery Show. I am absolutely in love with their products... and so are our custies since their cards are already flying off of the shelves!


Besides producing beautiful products, Greenwich Letterpress strives to be as environmentally friendly as possible. All of their paper is either made from 100% tree free post consumer cotton or 100% recycled, and they use all soy based inks. They have a zero carbon footprint by using 100% wind energy when producing their products. What's more to want with a card company? They're great!


One of my favorite cards of theirs is their Frank Lloyd Wright card. The card says "Thanks for the advice... you're always Frank Lloyd Wright." Wright is a Wisconsin native and there are numerous houses around Milwaukee that were designed by him... so I think this card is perfect for the store!


You can shop our selection of Greenwich Letterpress products right here.

nss recap

Here is my National Stationery Show recap for 2010. There were so many incredible booths this year and so many great things to see... it can get tricky taking photos while ordering while talking... but thanks to my dandy, we got some good shots of some of my favorite booths!

I'll be updating everyone on all of the new merchandise as it trickles in... we've already had a few show orders come in! So very exciting!












Rifle Paper Co., The Sky Blue, Pistachio Press, Mr. Boddington's Studio, Greenwich Letterpress, Sapling Press, Smock, Chewing the Cud, Ink + Wit, Gold Teeth Brooklyn, BirdDog Press.