When entering a booth at the recent NSS, it was astounding to me how many designers would immediately point out what was eco-friendly in their line, complete with use of soy-based inks. I don't recall the importance of this at previous years shows.
We've always been pretty eco-friendly and try to purchase said products whenever possible. So when we returned home from the show, I got to thinking we should definitely announce a little louder that BWP is earth friendly.
We started by creating an eco-friendly & recycled category in our web store for our tree loving friends and yesterday Tony {sales associate extraordinaire} created this eco-friendly display! Don't you love it?
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